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Interactive TV (iTV) will deliver the revolutionary change digital television
has promised, providing an unparalelled viewing experience. With iTV, viewers
will have theopportunity to participate and become more involved with TV
programming than ever before.
MHP (Multimedia Home Platform) is the global industry standard for providing
interactive digital content to viewers. MHP allows any provider of digital
content to create and broadcast interactive applications that will operate
on all standard types of terminals, from set-to-boxes to integrated TV sets,
or multimedia PCs.
MHP is also the Australian industry standard for Free-To-Air interactive.
Broadcasters now have an unprecedented level of ability to enhance their TV
content - the rush is now on to create immersive content to draw greater
viewing audiences.
Stay tuned for additional information.........
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